Slogan Tees by Rotten Roach are the best. I love my ‘UP All Night’ one. They are made from the softest cotton, with the sexiest cut and the coolest slogans emblazoned on them. The current capsule collection reflects Manhattan’s characteristic urban street style and that relaxed dressing which is so characteristic of the States, especially LA. They are the brainchild of Marissa Montgomery along with her US based business partner Victoria Brooks and this season they have collaborated with super talented artist and illustrator, Hugo Guinness who has helped to bring their artistic vision to life. This brand, still in its infancy is going to be huge, especially if the celebrity following is anything to go by: See Kate Moss, Rosie Huntington-Whiteley and Sadie Frost wearing theirs below… Tees are available to buy at www.rottenroach.com with prices starting at £55.
Tease and Totes are manufactured solely using sustainable energy and are made from 100 % organic cotton. They are ethic as well as cool so that is two massive ticks. I foresee great things to come in the future for this new brand, here I am above pictured in their ‘misfit’ design which gives me added attitude every time I wear it.
Best of the rest:
Zoe Karssen is still the queen of the slogan, her line defines Urban chic and I love her entire range. Her marketing and ad campaigns are so directional and innovative, I always taken huge inspiration from them.
Sea, Soul & Snow – This brand is perfect for health nuts, like me. There positive mantras are just great, there cut is seriously comfortable to wear and for a company that has just started they doing very well with the like of Deliciously Ella wearing hers on Instagram. When I wear my ‘Organic Energy’ one it instantly brightens my day and all those around.
Nasty Gal – This super brand have some great options. I especially like the Tom Bored and the Beyonce ones.