MIH x Bay Garnett

Exciting project alert for Autumn Winter 17.  M.I.H Jeans and Bay Garnett have created a capsule collection based on their mutual love of West London.

I live a stones throw from Golborne Road in the heart of Ladbroke Grove which is the inspiration for the collection and also the campaign was photographed there too. All very exciting for a local, like me!

Not only do I think the unique designs are epic but it also makes me super proud to be a West Londoner. Despite the tragedy and horrors of nearby Grenfell Tower fire which rocked the Borough earlier this year, I believe this collection brings hope, and breathes new life into a vibrant, multi cultural community who should be celebrated for their spirit and courage. To me this collection highlights all that is good and great about W10.

I will be the first one to be wearing my Golborne T shirt with pride.

Campaign shots by the brilliant Tom Craig Here are my best bits from the collection... SHOP NOW

Golborne Road Tee (£95) | Tiger Camo Shirt £225 | Bay Jean £275 | Otherwild Jacket £345

Golborne Road Tee (£95) | Tiger Camo Shirt £225 | Bay Jean £275 | Otherwild Jacket £345

Alex XX

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